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Using Customer Profiles to Find the Perfect Promo Products

Sep 20

When business owners are asked about the customers they serve, many times, their response is: "Well, we serve everyone..." If a company served everyone, it would be impossible to build a successfu...

Why Packaging Matters in Promotional Merchandise

Sep 6

Have you ever gotten a promotional item that seemed more valuable than it really was? Or maybe you received something useful, but it didn't stand out because the packaging was forgettable. Often...

6 Stuffed Animals to Cuddle Your Way to Happiness

Jul 9

Almost everyone had a favorite stuffed animal growing up. They were a friend that you confided your deepest secrets to, a friend that could keep you company when thunderstorms rolled through the ni...

Case Study: This Promotional Product is in the Bag

Mar 18

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...

Craft the Perfect Trade Show Swag Bag

Aug 16, 2025

Virtual tradeshows are definitely here to stay, and that isn't a bad thing! Not only are virtual tradeshows a lot more cost-effective for the organization hosting them, but they're also cheaper for...

12 Perfect Pediatric Products for Babies

Aug 1, 2025

Oh, babies! What a joy to welcome. Bringing a new baby into the world is so exciting (but also stressful and frequently sleepless). New parents know that there's a lot to procure and prepare before...

6 Products to Welcome Students Back to School

Jul 17, 2025

"Don't you just love New York in the fall? It makes me wanna buy school supplies. I would send you a bouquet of newly sharpened pencils if I knew your name and address." Tom Hanks said it bes...

Branding 101: What Makes a Brand Powerful

May 7, 2025

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

Yes, There's a Difference: Everything You Need to Know About Pens

Jan 14, 2025

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the "write" one can be a lot har...

A Quick Guide to Promotional Bags

Sep 22, 2024

Whether you're at a tradeshow, school, office, or even the grocery store, chances are that you're going to see a promotional bag. Bags are one of the most ubiquitous promotional products - and for ...

6 Products to Grow Your Business!

Aug 10, 2024

People love plants! They live in our offices and our homes and whether you have a large flourishing garden or fake plants because you can't even keep a cactus alive, there's a plant-themed promo fo...

Branding 101: Let’s Talk Logos

Jan 7, 2024

A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...

Reusable vs. Disposable Items

Sep 1, 2023

Disposable products are a common part of everyday life for most folks - think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cup from...

Swing, Batter! The Best MLB Promotions

Jul 20, 2023

Looking beyond the peanuts and Cracker Jacks, there are some creative new promotions heading to major league baseball stadiums this season! The tradition of these MLB giveaways dates all the way b...

6 Hot Sauces Sure to Blow Your Socks Off

Jun 22, 2023

Finding a new, good hot sauce nowadays is almost like when Indiana Jones triumphantly grabs the idol at the beginning of Raiders of the Lost Ark. It may have taken you traversing through the aisles...

5 Products That will Send you Over the Moon and out of This World

May 9, 2023

For the first time since Neil and Buzz took those first steps on July 16th, 1969, there hasn't been a more exciting time for space exploration than right now. Just recently, we landed another rover...

What’s Up With Unboxing Videos? The Trend You Must Try

Jan 29, 2023

We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...

The History of Promotional Products

Aug 23, 2022

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...

6 Purr-fect Promo Products for Cat Lovers

Apr 30, 2022

Everyone knows that dogs are man's best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets by...

Relax and Unwind With These 10 Promo Products

Feb 12, 2021

Like that classic Beatles song, sometimes it can feel like your working eight days a week. Maybe you've had back to back meetings or you've had a stressful travel week. Whatever the case, nothing h...

Case Study: Hay, Where'd You Get That Tote?

Jan 14, 2021

Description: Large Boat Tote Industry: Sports / Fitness What it was purchased for: Horse show giveaways How it was distributed: A local horse show needed gifts for their major contributors. A ...

Lead a Healthier Lifestyle With These 6 Promotional Products

Nov 18, 2020

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...

Take it To-Go: 8 Restaurant Takeout Essentials

Sep 8, 2020

The way restaurant patrons experience dining out has changed immensely since coronavirus cases have begun popping up in the U.S. Restaurants that were once packed to the brim with happy diners are ...

6 Things You're Missing out on by Not Using Promotional Products

May 17, 2020

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

Generation Z vs. Millennials: What’s the Difference?

May 3, 2020

We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, "killing" chain restaurants, and being social media obsessed. But what actually defines a millenn...

Graphic Design Terms Everyone Should Know

Apr 5, 2020

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save yo...

Case Study: Thank You for Spooning

Mar 22, 2020

Description: 10 Oz. Aztec Spooner Mug Industry: Advertising / Marketing / Publishing What it was purchased for: A major coupon distributor was looking for a thank you to give out to adverti...

5 Fail-Proof Ideas for Your Business Instagram

Mar 7, 2020

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it - Instagram. This photo and video sharing social platform have re...

6 Things You're Missing Out on by Not Using Promotional Products

Feb 22, 2020

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

10 Tweetable Quotes for Motivation

Jan 25, 2020

People love quotes. That's probably why 30% of retweets on Twitter are quote-related. You can tap into that trend by posting engaging and entertaining quotes on your company's account. However, quo...

6 Retro Products That Are a Blast From the Past

Dec 27, 2019

No matter what decade you think of when you think of "retro products", you can bet there's a customizable product perfect for your next event. Using nostalgia to promote your business can resonate ...

Your Guide to Drinkware

Oct 17, 2019

Mugs, tumblers, and bottles...oh my! There is an abundance of variety available when it comes to promotional drinkware, which can make it difficult to decide what is the best choice for your brand....